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Verellax
Sectors · advertising-agencies · as at 14 September 2026 · live basis
Live specifications4,58231 employers · as at 14 September 2026
AI-central10.7%492 of 4,582 · live basis
No decision architecture70.5%347 of 492 AI-central
Execution load45.5%average share of the work a model absorbs first
The caveat that travels with every figure

Where a cell falls under 50 specifications the share is held and counts print beside shares. AI-central share moves with market mix; the market is named beside every share.

01

How many advertising and agencies specifications mention AI

Of 4,582 live advertising and agencies specifications from 31 employers as at 14 September 2026, 492 have AI core or supporting the work, 10.7%. The corpus average across 24,944 live specifications is 22.7%, the counterfactual for every sector figure on this page.

02

How advertising and agencies compares across markets

Evidenced cells: Australia 177, United States 2,064, United Kingdom 773. The remaining 1,568 live specifications sit in the other eight markets and print once in the footer.

Advertising and agencies across markets: AI-central share against no decision architecture
each base disclosed beneath the pair · directional at 35% · suppressed absent and named
Australia177 live · evidenced
held
held
United States2,064 live · evidenced
held
held
United Kingdom773 live · evidenced
held
held
AI-central shareNo decision architecture, of AI-central
Source: Verellax workforce intelligence · 4,582 Advertising and agencies live specifications · other markets 1,568 · live basis · as at 14 September 2026
03

How AI reaches the entry level in advertising and agencies

Entry and director-and-above cells print counts beside shares, and any cell under 50 is suppressed and stated. Both figures resolve from the sector block at build.

The pathway, across markets
AI-central share, entry level against director and above
Advertising and agencies · cells under 50 print as counts · live basis
Entry level635 live
4.7%
Director and above746 live
15.7%
Source: Verellax workforce intelligence · 4,582 Advertising and agencies live specifications · live basis · as at 14 September 2026
04

How many advertising and agencies AI roles define who overrules the model

Of 492 AI-central advertising and agencies specifications, 347 say nothing about who can overrule the model, 70.5%.

Verbatim · one live AI-central specification · scores zero on the four tests

Drive best practice, quality assurance, innovation, AI adoption and automation.

Advertising and agencies · Australia · August 2026 · scores zero on the four tests · company not inside a notice window
05

Which skills advertising and agencies asks for

Layer shares are the average across the sector's live specifications of the share of each role's work in that layer. The top five sub-categories and the governance-to-tool-use ratio resolve from the sector block at build.

The four layers, defined
How the work divides across the layers
Advertising and agencies · average share of each role's work · live basis
Execution
45.5%
Coordination
27.6%
Judgement
21.5%
AI-adjacent
5.4%

Top five sub-categories: functional craft, internal orchestration, domain knowledge, external orchestration, operational judgement. Governance against tool use: 105 against 1,677.

Source: Verellax workforce intelligence · 4,582 Advertising and agencies live specifications · live basis · as at 14 September 2026
06

How this is measured

Live basis. Employers are never named against a figure; the verbatim is attributed to sector, market and month. A page publishes at 150 live specifications; a cell from 50 prints inside its parent with counts beside shares; under 50 it is suppressed and stated.

Full method at /method
Related pages
Source: Verellax workforce intelligence · 4,582 Advertising and agencies live specifications · live basis · as at 14 September 2026
Figures re-render each Monday from that week's pack. The Index re-answers the question each quarter.